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MoodLedger – Mood-Based Personal Finance Tracking App for Women

MoodLedger is a personal finance mobile app designed specifically for women that tracks spending patterns based on emotional state. Users log their mood (e.g., stressed, happy, bored, anxious, confident) alongside purchases. Over time, the app analyzes correlations between emotional states and spending behavior. The goal is to help users understand emotional spending triggers and build healthier financial habits. The app visualizes mood-based spending trends, detects patterns (e.g., higher online shopping when stressed), and provides insights and recommendations. The product focuses on emotional awareness, financial empowerment, and behavioral analytics rather than strict budgeting alone. The experience should feel supportive, intelligent, and privacy-first.